Tesco Hudl review: Can a supermarket chain put out a decent tablet?
One may seem like a paragon of modernity compared to its 94-year-old
rival, but the UK's two biggest retailers have a lot in common. For
starters, both Amazon and Tesco succeeded far beyond their original
missions (bookseller and greengrocer, respectively) to become retail
giants. Both understand the value of consumer data and exploit that
information mercilessly. Finally, both sell dirt-cheap Android tablets
in the hopes of maintaining a foothold in our living rooms, hearts,
minds and, most importantly, wallets.
In the UK, there are around 50 million people who don't own a tablet
or any other mobile computing device. That's the group of people that
Tesco is going after with the Hudl,
an Android tablet that's aimed squarely at "them" rather than "us."
Priced at £119 ($191), but available for £60 ($91) if you redeem
Clubcard vouchers, it's not a surprise that the company sold 35,000 units
after launch. So, is it better than the Kindle Fire that it seeks to
emulate? And when all is said and done, is this the device for which
we'll be stuck doing technical support when the in-laws inevitably
purchase it?
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